@book {
	author = {Rekettye, Gábor},
	title = {Kkv-marketing},
	year = {2024},
	publisher = {Akadémiai Kiadó},
	isbn = {978 963 664 003 3},
	doi = {10.1556/9789636640033},
	URL = {https://mersz.hu/kiadvany/1152}
}